Developing a Winning Editorial Calendar

 

When most businesses write a business plan, they may think it will only be used when the open the business, sell the business or apply for a loan. But your business plan holds a best-kept secret that will help when you’re planning your editorial calendar, your blogs, and even your social media: the vision statement.

Your vision statement is more than just your mission. It is a reflection of your passions and belief system. It is your strategy and shows your strength, commitment, and company values. It is the embodiment of who you are and who you want to become

Using your Vision Statement to Develop Your Editorial Calendar

Your Vision Statement is the map for where you want to go and your Editorial Content is the vehicle to get you there.

  • What are your goals? List topics related to those goals.
  • Establish yourself as an expert in your field by blogging on them regularly.
  • How can you showcase your products to peak interest?
  • What makes your company or it’s culture unique?
  • What does your audience need to know or believe in order for you to achieve that vision statement?

Partnering With Rampant Social

If you need help working through your editorial calendar and creating your marketing program, partner with Rampant Social, we’ll meet with you to discuss your business goals and learn about your organization, your audience, and your preferences. From there, we can build an editorial calendar tailored to your business. You’ll receive content that’s well-researched, well-written, and published and promoted for you.

When outsourcing your content marketing to Rampant Social, we’ll meet with you to discuss your business goals and learn about your organization, your audience, and your preferences. From there, we can build an editorial calendar tailored for your business. You’ll receive content that’s well-researched, well-written, published, and promoted for you.

Rampant Social is a PR and Marketing firm that creates results for its clients through digital marketing, social media, and content creation. For more information, email info@rampantsocial.com

 



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